Kevin Durant Explains Why J. Cole Is Better Than Kendrick Lamar

NBA superstar Kevin Durant has weighed in on the fan manufactured Kendrick Lamar vs J. Cole debate. The Brooklyn Nets Small foward admits he once rated Kendrick over his Fayetteville counterpart, but says his opinion has changed.

“I used to say Kendrick. I used to say clear cut Kendrick every time,” he tells The Boardroom. “But, as I got more into him myself, and what I like, Cole is more my style of rap. He’s an East Coast dude, he’s speaking the way I like to listen to rap.”

He continued, “And Kendrick, fire too. But, it’s just different for me. I‘d rather listen to, If I’m choosing, I’d choose Cole. Every time they drop some shit it’s just like damn, they restore their spot as the best. And that’s good for hip hop.”

Kendrick Lamar dropped his fifth studio album Mr. Morale and The Big Steppers in May. The double-disc effort marked his first album release under his creative collective PGLang, and his final project with Top Dawg Entertainment. In addition to achieving over a billion Spotify streams, Mr. Morale and The Big Steppers is also nominated in eight categories at this year’s Grammy Awards, including nominations for Best Rap Album, Best Rap Performance, Album of the Year, Best Melodic Rap Performance, Best Rap Song, Record of the Year, Song of the Year, and Best Music Video.


Kendrick Lamar is also scheduled to headline several top festivals in 2023, including Bonnaroo and Governors Ball.

Meanwhile, J. Cole revealed in a new freestyle he recorded over a J. Cole type beat he found on YouTube that he’s struggling for inspiration. The rapper says he’s now a millionaire and no longer feels motivated to rap or complete his new album, the follow up to 2021’s The Off-Season. You can read more about Cole’s struggles with success here.

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