Ja Rule is kicking off 2024 with a bang! The New York rapper announced on social media, Thursday (January 4) that he’s potentially signed a mega-million dollar label deal. The unconfirmed deal, rumored to be valued at close to $100 million, would see the Murder Inc. artist launch his own label under a major music corporation.
“Just signed my new label deal potentially worth a hundred mill… LFG!!! Thanks for the love and to the haters SMD,” he wrote on X.
While details remain scarce, the sheer potential of the undertaking has ignited both anticipation and cautious speculation. For some, the deal signifies a triumphant return for the NY MC, who rose to fame in the early 2000s with hits like “Always on Time” and “Livin’ It Up.”
Others, however, expressed skepticism about the astronomical figures being bandied about, with one user commenting, “You ain’t signed shxt that’s [Cap],” and suggesting “No [one is] giving you [$100 million] unless it for your catalog.”
Ja was quick to fire back, defending his claim. “Another Sucker… imagine saying no one giving me 100 mill unless it’s for my catalog which I OWN and is actually worth OVER 100 mill… you can’t make this shit up… stfu goofy.”
The announcement also ignited a familiar spark in Ja’s long-standing rivalry with 50 Cent. One user, seemingly trying to stir the pot, tagged 50 Cent in the comments, prompting Ja to respond with a dismissive, “You d**k riding goofy what you tagging that rat for.” He also suggested the G-Unit founder was not on his level in response to a fan who tried to reignite their feud. “Loser mentality… That’s beneath me!!!” He wrote.
Eventually, Ja Rule went on a rant of sorts as he addressed all the “haters” at once in a series of posts. “Here’s what’s needed to be understood for 24. HATE is for suckers and d**k riding is NOT a form of transportation lmao it’s getting you nowhere… Stop being goofy and get money!!! That’s what Ja thinks,” he wrote in one post on X.
“We not letting the goofys lead in 24. B*tch n***** hate real ones congratulate.” Soon, the rapper called for fans to clap back at his detractors for him. “I need them asshole fans that go at [people] head for talking bad on my name. My fans not savage enough…” he wrote, adding a laughing emoji.
Ja Rule also flexed his upcoming Sunrise Tour with Lloyd, Mya, and Keri Hilson, which kicks off in Europe this March. However, X users were still not convinced that the rapper was worth what he said he was. “Ain’t nobody saying ‘ay, turn on that new ja rule’,” one user wrote. “Ja Rule doesn’t even believe Ja Rule signed a label deal for $100M,” another tweeted.
While Ja Rule hasn’t shared the details of his new label deal, he told fans that he was “in full album mode,” adding the hashtag “#CWWTST.” The rapper’s last studio album, Pain Is Love 2, was released in February 2012. His most recent work as lead artist was his song “Blow,” featuring Somong, which was released in 2021.
